Ventures

Built around
a real customer problem.

Every venture here is tested against modelled customer cohorts to challenge assumptions; real customer demand still requires real-market evidence. The portfolio is small on purpose.

Venture 01 · flagship

BuddyLeader

From the job site to a quote you control.

An AI-assisted quote, project-memory and invoicing workspace for Swiss trade-business owners. Describe the work in your own words. BuddyLeader prepares a draft using your company’s catalogue and pricing rules, keeps client and project context, and helps prepare invoicing. Review every client-facing document and decide what goes to your customer.

Your knowledge
YOUR CATALOGUE
YOUR PRICING RULES
An explained draft
SOURCE AND REASON
GAPS TO CLARIFY
Your decision
REVIEW AND CORRECT
APPROVE WHAT LEAVES

Designed for teams of 1–10 balancing work on site with administration afterwards. BuddyLeader is Living Scale Up’s first venture, led by co-founder and CEO Jonas Cosendai. Studio relationship and evidence.

BuddyLeader's public website describes assisted onboarding in Switzerland. This is a published product status, not independent verification of customer outcomes. Reviewed 7 September 2026. Evidence register · Data and trust boundaries.

Buddy and Buddie, BuddyLeader’s blue and pink furry headset-wearing brand characters, side by side.
Meet Buddy & Buddie.The two characters of the BuddyLeader brand. Illustrative characters, not real team members.
Brand artwork: BuddyLeader.
VENTURE 01 · CONCEPT FILM00:10
BuddyLeader · The concept film An early introduction to Venture 01. This is a dramatisation, not a recording of the current product or a customer result. AI-generated · Simulated interface · Media disclosure
The product, in three steps

Describe. Review. Decide.

  1. Describe the job.

    Start with the work as you would explain it from the site.

  2. Inspect the draft.

    Check the selected items, prices and missing information.

  3. Keep the final word.

    Correct and approve before making a customer commitment.

Published product workflow, not a recording of a live customer transaction.

Explore BuddyLeader See the current product demonstration →
VENTURE · BUDDYLEADERSWITZERLAND
FORSWISS TRADE BUSINESSES · 1–10 PEOPLE
DESIGNEDLIVING SCALE UP
PRODUCTAI QUOTING COPILOT
CONTROLOWNER REVIEW AND APPROVAL
STAGEASSISTED ONBOARDING
PUBLIC WEBSITE REVIEW · 4 SEP 2026
The pipeline

What's next.

VENTURE 01

BuddyLeader

AI-assisted quotes, project memory and invoice preparation for Swiss trade-business owners.

ASSISTED ONBOARDING
VENTURE 02

Undisclosed

Candidate venture. Progress depends on market evidence and the right operator.

PROOF · IN THE LAB
VENTURE 03

Undisclosed

In design. Venture DNA being written — and rewritten.

DESIGN · IN THE LAB
THE REST

Killed early

We revisit assumptions and stop or rework concepts when the evidence does not support them.

KILLED BY DESIGN, NOT BY ACCIDENT

The next one needs a CEO.

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